Lexus of Brookfield Sales Facility – Brookfield, WI

Lexus of Brookfield Sales Facility – Brookfield, WI

As phase two of the development plan, the Safro Motor group has redeveloped their sales and repair facility into a pure sales facility.  95% of interior was completely removed.  The showroom floor that once could only accommodate 4 showroom vehicles now holds a 16 different featured Lexus models.  The original showroom floor seemed to have a dark compressed feel.  By designing a new ceiling with 4 new large clear glass skylights integrated into the ceiling and floor finish design, the space becomes a larger than life volume of light and height.  The interior design is rich in texture and complimentary colors.  As a part of this design, the once large outdoor overhang, that concealed the main entry has been captured into the interior volume and creates a well portioned guest entry and reception area.  We were able to rework the existing nine outdoor skylights back into the scheme providing another unique interior design feature of bringing the sunlight into the entry area.  Small guest seating areas have been spread through the facility for guest comfort and privacy.  Private offices with clear vision lines to the key areas of the interior sales floor and exterior sales lot were critical, as the guest will be catered to as soon as they enter either sales area.  A large new car delivery room with private delivery lounge was developed so that guest can take as long as they want to review the different details of the luxury vehicle that they are about to drive off in.  This facility remained 100% open during the phased construction and even though the total square footage of the building grew mere 982 square feet, the transformation of the space is stunning and beyond the Owners expectations.

 

 

 

 

 

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